Transformation isn't limited to just a leader's role; it involves someone capable of instigating changes.
Pere Rosales, a former CEO, embarked on a new journey 11 years ago, leaving the corporate world behind to establish Inusual, a unique school focused on executive re-education. This transformation marked a shift from being an employee to a business owner.
Initially, Inusual began as a mailing list, serving as a platform for sharing unconventional ideas and knowledge. Over time, this community and exchange of ideas grew, creating a demand for more structured learning and development opportunities. This led to the evolution of Inusual into a school designed to equip leaders with new perspectives and skills suited for modern business challenges.
Inusual operates under three key concepts: learning, unlearning, and relearning. Learning involves acquiring knowledge and crystallizing habits, convictions, and beliefs. Unlearning requires questioning and adapting what has been learned. Relearning involves seeking out what will be useful in the future.
Inusual takes the best learnings from great leaders and consolidates them into a method of five habits of innovative leadership that contrast with usual leadership. This methodology aims to put into practice abstract concepts like "seeking the good of others" or "serving your team". Inusual provides tools and personalized transformation plans to help leaders practice these concepts on a daily basis.
The Evolution Framework for Leadership, used by Inusual, is people-centered, not business-centered. At Inusual, a leader is not just a boss, but someone capable of transforming a situation and taking a team from point A to point B.
Inusual has been working online with leaders worldwide for two and a half years, focusing on personal and leadership development. Pere Rosales, the founder, believes that society faces deep disconnections, including a lack of self-knowledge, disconnection from others, disconnection from work, and disconnection from the transcendent. He attributes these problems not only to the lack of positive references but also the presence of bad ones.
In companies, unlearning is particularly challenging because people tend to think that their success is due to what they have done and resist questioning their practices. However, Inusual accompanies participants throughout their process, helping them when they fail, celebrating successes with them, and guiding them through doubts.
Pere Rosales's ultimate model of leadership is Jesus Christ. He makes decisions thoughtfully and anticipatorily, reflecting on his values and principles. Faith is key in his life.
Inusual presents itself as different, originating from a group of people who are always looking for something more, people who want to change things, and who do not conform. Pere Rosales wrote a book based on the methodology and framework of Inusual and structured it into an executive coaching programme.
The decision to start his own business was influenced by a desire for personal fulfillment and a realization that money does not necessarily lead to increased happiness. Inusual continues to evolve, striving to provide innovative leadership education that equips executives with the skills they need to navigate the complexities of modern business.
- Pere Rosales, an entrepreneur, leverages the unique school he founded, Inusual, to redefine leadership in modern business, offering executive re-education that focuses on personal and leadership development.
- Inusual's methodology, rooted in the five habits of innovative leadership, aims to teach abstract concepts such as "seeking the good of others" and "serving your team," providing tools for leaders to practice these principles daily.
- While unlearning can be challenging in a business context, Inusual supports leaders throughout their journey, helping them question their practices, overcome failure, and strive for personal growth and fulfillment, culminating in effective and transformative leadership.