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Misfit Foods Thrives With Plant-Based & Beef Mix, Wins Sharks' Investment

From a juice business using misfit veggies, Misfit Foods now offers a balanced mix of plant-based and beef products. Its Shark Tank success has boosted growth and visibility.

This is a collage picture of meat placed in plate.
This is a collage picture of meat placed in plate.

Misfit Foods Thrives With Plant-Based & Beef Mix, Wins Sharks' Investment

Misfit Foods, a distinctive plant-based and beef product company, continues to flourish. Founded by Phil Wong, it initially began as a juice business utilizing misfit vegetables. Now, it offers a harmonious blend of plant-based and beef products, catering to meat-lovers seeking healthier, more sustainable options.

Before achieving fame on Shark Tank, Misfit Foods was already accessible in Whole Foods stores and through its website. The company's mission is to decrease the demand for meat, contributing to environmental sustainability. Its standout feature is providing a healthier, more sustainable meat alternative for meat-lovers.

Phil Wong entered Shark Tank seeking an initial investment of $250,000 for 5% of his company. The Sharks were impressed with the low sodium content and the company's profit cost margin. Phil ultimately accepted a deal of $300,000 for 15% from Daniel and Mark Cuban.

Misfit Foods continues to operate successfully, offering a mix of plant-based and beef products. Its focus on sustainability and healthier meat options has struck a chord with consumers. The company's appearance on Shark Tank and the subsequent investment have further fueled its growth and visibility.

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