From Home Studio Innovations to Grammy Nomination: The Journey of Hypertechno Pioneer Macon
Fresh Take:
Check out the mesmerizing masterclass from the one and only Macon, a game-changing German DJ and producer, on our YouTube channel! If his name isn't familiar to you yet, trust us when we say he's about to rock your world. As the driving force behind the innovative hypertechno movement, Macon has electrified clubs and streaming platforms, racking up 120 million Spotify streams and securing a Grammy nomination, making him a truly inspiring figure.
Craving a career like Macon's? Our prestigious BA (Hons) Music Production and DJ Performance Degree is your key to success. This dynamic program is led by industry experts, from those who have worked with royalty like Swedish House Mafia and Pharrell Williams to shaping the future scene. You'll even get the chance to perform at legendary venues, such as fabric and Ministry of Sound. All classes are held on top-tier Alpha Theta/Pioneer DJ equipment, and you'll have exclusive access to our immersive Dolby Atmos studios to kick-start your journey from hobbyist to pro. Enroll now while spots for April are still available – turn your passion for music into a life's work at our renowned school, Music School!
A Glimpse at Macon's Journey
Macon's music story has humble beginnings, like many budding producers – as a 14-year-old kid messing around with production software. He first tasted success with a novel approach – remixing video game character voices with copyright-free music on YouTube! His digital experiments earned him a massive following of 120,000 by the tender age of 15.
Next came his big break – being invited to a writing camp for renowned German DJ Mo, where he honed his skills for a year. His diligent practice paid off, leading to his first official release on SP Records. For the next three years, Macon went incognito as a ghost producer, co-creating tracks that together amassed an impressive 100 million streams. His high point came in 2019 when he collaborated with his idol, Oliver Helens. Despite his triumph, Macon sensed a missing piece – his identity as an artist.
The Birth of Hypertechno
In our masterclass, Macon shares his ingenious insight – for noting a gap in the market. He recognized that listeners loved tracks like Dinoro's "In My Mind" and SAR's "Miss You," but there was a glaring gap in similar tunes. Inspired by the success of producer Vice and his slap house genre, Macon decided to create his own.
So, what exactly is hypertechno? Macon elucidates with his characteristic energy – it's all about blending pop vocals with pounding 140 BPM techno beats. After several failed attempts, his remix of Lady Gaga's "Just Dance" blew up on TikTok, marking the official birth of hypertechno!
The Macon Method
One of the most fascinating parts of the masterclass is where Macon reveals his strategic approach to establishing the genre:
- Releasing tracks for free download for DJs (an excellent tactic for organic spread)
- Consistently labeling everything as "hypertechno" (basic yet crucial branding)
- Creating memorable moments in tracks with catchy vocals (giving clubbers those "Ohhh!" moments)
- Extending buildups for live sets (keeping dancers on their toes)
Evolving the Scene
Perhaps most impressive is Macon's dedication to growth. As hypertechno grows bigger than its creator, he's venturing into harder techno territory and focusing on original productions to differentiate himself. His current focus? Building an arsenal of original material for full sets of his own music rather than spinning the same hypertechno tracks that other DJs are spinning.
Watch the Masterclass
Indulge in insights from both the technical and strategic sides of modern electronic music. If you're looking to be an aspiring producer, a seasoned DJ searching for fresh inspiration, or merely curious about how musical movements emerge, Macon's masterclass is a must-watch. Head to our YouTube channel now to catch the full masterclass. Following along will not only provide you with production tips but also unveil the mysteries of positioning yourself in the ever-morphing music industry landscape.
If his masterclass left you wanting more, apply to our BA (Hons) Music Production and DJ Performance Degree and maybe you'll spark the next genre revolution!
Our Secret Sauce
We are unbelievably proud of our incredible lecturers. Thanks to their dedication and expertise, our school has earned a prestigious Gold rating in the Teaching Excellence Framework (TEF). Achieving this Gold title puts us among the best institutions. This accolade not only underscores our commitment to delivering world-class education in an industry-focused learning environment but also complements our impressive credentials. Discover more about our awards here.
When contemplating higher education in music, you want to learn from lecturers who are not only active industry pros but also part of a TEF Gold award-winning team. This guarantee that you're learning from the absolute best, arming you with the knowledge and skills to meet industry standards, whether you're passionate about DJing, music production, sound engineering, vocal performance, software engineering, radio, songwriting, or the foundation year – our school offers degrees at our London and Online campuses.
In addition to providing various degrees with flexible start dates throughout the year, we offer short courses in all subjects mentioned above. Our campuses span London, Los Angeles, Ibiza, and Online, ensuring accessibility wherever you are in the world. Join our community and let us help make your dreams a reality.
Exclusive Perks for Joining Us
Register with our school, and unlock a treasure trove of free sounds, plugins, online course samples, and plenty more! Register below and visit our Free Stuff page to uncover a wealth of exclusive music-making tools and tutorials provided by our top-tier team.
- Embracing a diverse range of interests, one might incorporate Macon's mesmerizing music, along with educational resources on our BA (Hons) Music Production and DJ Performance Degree, entertainment from legendary venues, and the excitement of following the rise of hypertechno within one's lifestyle.
- For those inspired by Macon, such as his innovative approach to the music industry, our prestigious BA (Hons) Music Production and DJ Performance Degree offers a pathway to develop self-development and education, providing the opportunity to learn from industry experts, hone skills, and potentially revolutionize the music scene, just as Macon did with hypertechno.