DeepIntent Launches HealthFirst Audio Package for Privacy-Safe Omnichannel Marketing
DeepIntent has unveiled the HealthFirst Audio Package, expanding its advertising offerings following the launch of the HealthFirst FAST package for connected TV. This new package, released on Sept. 30, 2025, unites media, identity, and real-world clinical data to enable privacy-safe, omnichannel marketing across multiple screens.
The HealthFirst Audio Package is now available for activation within the DeepIntent DSP. It provides access to premium digital audio inventory from leading streaming publishers like iHeartMedia and SiriusXM. This allows healthcare advertisers to incorporate audio into their campaigns alongside connected TV, display, and other digital formats.
DeepIntent, in collaboration with HealthFirst, has made this package possible. It marks a significant milestone as DeepIntent becomes the first major healthcare DSP to unify connected TV and audio under a single suite. The platform aims to reach patients and healthcare providers during high-attention, screen-free moments.
With the launch of the HealthFirst Audio Package, DeepIntent continues to solidify its position as a leading healthcare demand-side platform. Over 69% of healthcare providers can be reached through the premium inventory included in this new package. Advertisers can now plan, activate, and optimize data-driven campaigns across multiple screens and formats, further enhancing their marketing strategies.
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